Masar AI - product overview

A tourism discovery and trip-planning prototype for exploring the UAE.

The visitor journey
- Discover attractions and local experiences.
- Organize options around dates, interests, budget, and location.
- Connect planning with on-trip experiences and a digital travel passport.

The problem
Travel information is spread across attractions, transport providers, accommodation services, and booking platforms. Masar AI brings the visitor journey into a single product concept.

Development stage
Visitor-facing software prototype and HCT National Hackathon finalist project. A Sharjah-led pilot is the proposed next step for testing the experience with visitors and local providers. Wider tourism coordination and booking integrations are future development directions.